Puerto Rico is getting set to host one of the Caribbean’s leading hotel summits: CHIEF.

CHIEF, or the Caribbean Hotel Industry Exchange Forum, will be held at the El Conquistador Resort in Puerto Rico next week from Sept. 30-Oct. 2.

“There is a tremendous amount of expertise, ingenuity and talent within our industry and we are tapping into that at CHIEF,” said Frank Comito, CEO of the CHTA.

The slate of presenters is set to include Marriott Hotels’ Diana Plazas, Vice President Brand, Marketing & Digital for Latin America & the Caribbean, as well as Veronica Stoddart, the former Travel Editor of USA Today who serves as Executive Editor in Residence at Percepture Travel, among others.

Other in hand will include top executives from Airbnb, Google, STR, JetBlue Getaways, MMGY Global and a number of hotel executives from across the wider Caribbean region.

“We have an incredible line-up of presenters to take us through three days of educational discussions aimed at making businesses better,” said Vanessa Ledesma, Chief Operations Officer of CHTA. “Throughout the sessions at CHIEF, we will provide all the tools that you can take back to your property, to your business, to your destination, and activate them immediately.”

Sessions this year will see topics including environmental sustainability, operations, sales and marketing and technology, among others.

For more information, including how to register, see www.chtachief.com.