Caribbean Hotel Occupancy Slips in September, But Revenues Hold Steady

By: - October 17th, 2025
montego bay breeze
Montego Bay.

Caribbean hotel occupancy fell in September as the region entered the heart of the shoulder season — but industry revenues remained solid, reflecting steady demand and higher pricing power across the region, according to hotel analytics firm STR.

According to the latest data, hotel occupancy across the Caribbean averaged 46.1 percent in September 2025, a 1.4 percent decline compared to the same month last year. The drop was not unexpected, coming during what is traditionally the quietest travel period of the year in the region.

Average daily rate (ADR) continued to climb, hitting $234.29, up 1.4 percent year over year. Revenue per available room (RevPAR) was $108.01, essentially flat compared to last year with a –0.1 percent decline.

Total hotel revenue for the region reached $937.5 million for the month, according to hotels that responded to the survey.

The numbers underscore a continuing trend for the Caribbean in 2025: while occupancy has softened compared to the post-pandemic highs, strong pricing has helped sustain revenues, buoyed by a higher concentration of luxury travelers and steady flight capacity into key destinations.

September also capped a year-to-date period in which ADR has grown consistently month over month, even as occupancy fluctuated with seasonal patterns. The region’s revenue base remains well ahead of pre-pandemic levels, reflecting the Caribbean’s strong position as a premium leisure destination.

Year to date through September, Caribbean hotels reported an average occupancy of 64.6 percent. At the same time, ADR is up 1.9 percent year over year to $350.95, driving RevPAR to $226.57, a 0.5 percent gain over last year.

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