Sandals’ Black Friday in July Is Back

While retailers across North America are busy rolling out mid-year deals on gadgets and fashion, Sandals Resorts is offering something entirely different: a chance to lock in the Caribbean vacation of a lifetime—for less.

In a move that’s quickly becoming a summer tradition, the adults-only, all-inclusive resort brand has officially launched its “Black Friday in July” promotion, giving travelers up to $1,850 in total booking credits at 17 beachfront properties across the region. With rates starting at $199 per person, per night, this limited-time offer is available through July 28, 2025, for travel through December 25, 2026.