Anguilla’s tourism board has named a new deputy director, Caribbean Journal has learned. 

In her new capacity, Richardson will be predominantly responsible for leading and managing the Anguilla Tourist Board’s internal and external relationships and communications, including procurement, human resources, public relations, government relations, ATB policy and corporate restructuring.

“We are delighted to confirm Chantelle Richardson as Deputy Director, a position in which she has acted capably and competently over the past two months,” declared ATB Chairman Kenroy Herbert. “She has proven to be a significant asset to the ATB over the years, and we are happy to recognize her contribution with this well-deserved promotion.”

Richardson is an industry veteran with over 15 years’ experience in Tourism, Sales and Marketing in both the public and private sectors.  

She has served the Anguilla Tourist Board in a variety of capacities over the course of her tourism career.  

Immediately prior to assuming the position of Deputy Director of Tourism, Richardson served as Coordinator for International Markets, responsible for managing the operations of all the organization’s international agencies.  

Her duties included overseeing the implementation of the ATB’s marketing plans and programs within the key source markets, coordinating trade and media familiarization visits on island and ensuring a timely flow of information to the overseas representatives on issues affecting the destination and the product.

“Chantelle will have no learning curve as she transitions into this position, having worked in this capacity before,” said Stacey Liburd, Director of Tourism. “I look forward to our continued partnership, as she has been an invaluable resource and a dependable member of staff, bringing a wealth of industry and organizational knowledge and expertise to all our initiatives.”

Richardson has been with the Anguilla Tourist Board since 2005.