all-inclusive barbados sunwing
Sunwing's new property in Grenada.
News

From Barbados to Grenada, Sunwing’s Big All-Inclusive Expansion

By: Caribbean Journal Staff - October 4, 2018

By Dana Niland
CJ Contributor

Sunwing Travel Group is adding six Caribbean all-inclusive hotels to its ever-expanding regional portfolio.

The company has formed a strategic alliance with hotel group Rex Resorts, according to which Sunwing will operate six of the company’s resorts in the Caribbean.

That includes hotels in Barbados, Antigua, Saint Lucia, Grenada and Tobago.

all-inclusive barbados sunwing

The new Starfish-branded hotel in Tobago.

“We are excited to be entering into this partnership which reflects our commitment to the CARICOM countries of the Lesser Antilles.” said Stephen Hunter, President & CEO of Sunwing Travel Group. “We look forward to increasing tourism in Grenada, Tobago and Barbados as we have recently done in St. Lucia and Antigua.” 

The six Rex Resorts properties will be absorbed into two of Sunwing’s brands: the new boutique brand Mystique Resorts, and the mid-market chain, Starfish Resorts.

Mystique Royal Saint Lucia will be the first Mystique-branded property in the Caribbean; the first Mystique in the wider region is opening in Isla Holbox, Mexico later this month as the Mystique Blue.

Starfish Resorts will see five new properties: Starfish Discovery Bay Resort, Barbados; Starfish Halcyon Cove Resort, Antigua; Starfish St. Lucia Resort, St. Lucia; Starfish Grenada Resort, Grenada and Starfish Tobago Resort, Tobago.

sunwing barbados all inclusive

A rendering of the soon-to-debut Mystique Blue Holbox.

“This strategic alliance will enable us to rejuvenate and further enhance these popular resorts which are all situated in prime beach locations. Leveraging Sunwing’s distribution and scale will allow us to boost our occupancy and tighten our operational costs and ultimately position these properties to provide even more value to our guests,” said Alison Palin of Rex Resorts. “We look forward to the continued support of our valued employees, local suppliers and tour operators as we finalize this exciting and transformational agreement.”

The moves solidifies Sunwing’s position as a growing Caribbean power, from its continually-expanding flight network in the region to its Royalton brand, with the latter arguably the fastest-growing hotel company in the Caribbean.

— CJ

Popular Posts jamaica new hotel montego bay

Looking for a Budget-Friendly Montego Bay Vacation? There's a New Hotel for That  

It’s home to one of the most famous streets in the Caribbean, named after one of Jamaica’s global music icons: Jimmy Cliff Boulevard.  While the heavily-trafficked street has seen its share of ups and downs in recent decades, that’s been […]


At These 13 Resorts, You Can Take the Perfect Adventure-Filled Vacation in Belize

belize blancaneaux

Belize, a Caribbean travel destination full of natural wonders that also happens to have some of the coolest adventure resorts on the planet, from top-flight jungle hotels to luxurious river lodges and just about everything in between, whether you’re seeking […]


Why Ambergris Caye, Belize is the Caribbean Capital of Overwater Bars

belize san pedro ambergris caye

You can hear the ballad from Palapa halfway across Ambergris Caye; for a moment you swear the voice belongs to Dolly Parton herself.  Palapa is the town’s most prominent stage, hosting a revolving door of talented artists for intimate concerts […]


Related Posts w punta cana

A New All-Inclusive W Hotel Is Opening This Year in Punta Cana 

The first-ever all-inclusive W Hotel in the Caribbean is opening this year in Punta Cana, Dominican Republic, Caribbean Journal has learned.  The hotel, part of a broad expansion for parent company Marriott International, is on the list of expected 2024 […]


The Island of St Kitts Is Hot Right Now — And Travelers Are Flocking

st kitts island

It’s one of the most diverse tourism destinations in the Caribbean: luxury resorts, vibrant rainforests, centuries-old distilleries, uncrowded beaches and arguably the Caribbean’s premier farm-to-table movement.  There’s a reason, after all, travelers have been drawn to St Kitts, an island […]


Avianca Is Launching New Flights from Montreal to Colombia 

bogota marriott

Colombian national carrier is launching a new nonstop service from Montreal to Bogota, Caribbean Journal has learned.  The new service will kick off next month, with the first flight on March 31.  Avianca is operating the service on Airbus A320 […]


SUBSCRIBE!

Sign up for Caribbean Journal's free newsletter for a daily dose of beaches, hotels, rum and the best Caribbean travel information on the net.


No. Thank You