By the Caribbean Journal staff

Starwood is adding two new Aloft-branded hotels in Mexico, the company announced.

The hotel company is planing to open new Aloft hotels in the cities of both Veracruz and Queretaro.

The hotels join the company’s existing Aloft hotels in the region in Bogota, San Jose, Panama City, Cancun and Guadalajara.

Aloft is the company’s fastest-growing brand in Latin America, with seven hotels in different stages of development.

“We are thrilled to celebrate the success of the Aloft brand in Latin America at the 2016 HOLA conference,” said Victor Vazquez, Vice President of Latin America Development, Starwood Hotels & Resorts Worldwide, Inc. “Aloft burst onto the scene in the region in 2011, and we are on schedule to more than double our footprint by 2019, making it one of the most successful brands in Starwood’s history in the region.”