Marriott Taps Alma as New Social Agency for the Caribbean
Marriott International has tapped Miami-based Alma as its new social media agency. Alma, which is based in Miami’s Coconut Grove, will be leading the company’s multilingual and multicultural social media strategy in the wider region. The award-winning agency is part […]
First W Hotel Opens in Colombia
Above: the Living Room at the W Bogota By the Caribbean Journal staff There’s a new W in Colombia. Starwood Hotels and Resorts debuted its new W Bogota hotel in Colombia’s capital city on Monday. The hotel is the latest […]
Rediscovering the Caribbean in Vieques
Above: Vieques (All photos by CJ) By Alexander Britell VIEQUES — I’m in a taxi with a couple from Boston that just arrived here from the neighbouring island of Culebra. “I hear they’ve got great beaches there,” I say. Quickly, […]
Starwood Eyeing Caribbean Expansion
Above: the St Regis Bahia Beach in Puerto Rico By Alexander Britell PARADISE ISLAND — Last month, Starwood’s Richard Suarez said the company was pursuing an “aggressive expansion strategy” in Latin America. But that strategy appears to include the Caribbean […]