campaign

VIDEO: Atlantis Unveils New Campaign

 Atlantis Paradise Island has unveiled a major new ad campaign. The multimedia campaign is set around one theme: “Why Do We Vacation?” The property, which recently joined Marriott’s Autograph Collection, has so far released 10 spots on its YouTube channel, …

Caribbean Tourism’s Newest Campaign

 The Caribbean Tourism Organization has launched its new campaign for 2016, and it’s got a specific focus: romance. The Barbados-based CTO is calling 2016 the “year of romance in the Caribbean,” celebrating “everything romantic about the region.” The campaign will …

VIDEO: Costa Rica Tourism Highlights “Happiness” in New Campaign

 Above: Cocles Beach in Limon on Costa Rica’s Caribbean coast By the Caribbean Journal staff Costa Rica has debuted a new series of video campaigns to promote its tourism sector, all under the theme of “happiness.” The four videos highlight …

LATEST NEWS

 Above: San Juan By the Caribbean Journal staff Puerto Rico is presenting a new face for its tourism market — with a little help from TripAdvisor. The island unveiled a new global marketing strategy this week, calling the destination the …

 Above: Rihanna in Barbados By the Caribbean Journal staff Following the release of her first Barbados Tourism video last month, the Bajan-born singer is now starring in a new multimedia campaign. The campaign is part of a three-year partnership agreement …