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These 20 Laid-Back Beach Resorts Deliver a Caribbean Vacation Right on the Sand

beach at grand case beach club

You wake up, you head for the sand. Then you do it again. Some Caribbean vacation aren’t about striking statements or grand gestures. They’re not always about luxury — or, that is to say, they’re about another kind of luxury: the perfect beach day.  It’s that feeling of stepping onto warm sand with nothing on […]

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Campari Buys Two Major Caribbean Rum Brands

caribbean campari rums cover

By Alexander Britell In what could be an industry-shaking move for Caribbean rum and rhum agricole, global spirits firm Campari Group has purchased French company Rhumantilles. Rhumantilles is the owner of nearly 97 percent of Martinique-based Bellonnie & Bourdillon Successeurs, the owner of French rum brands Trois Rivieres and Maison La Mauny. The company also […]

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Transformed Appleton Estate Reopens for Visitors

By the Caribbean Journal staff The transformed Appleton Estate has reopened for visitors after a $7.2 million renovation and rebranding project. The new Joy Spence Appleton Estate Rum Experience in Siloah, Jamaica, is the brainchild of parent company Gruppo Campari. It’s named after the rum’s legendary master blender, Joy Spence. Already the biggest attraction on […]

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Appleton Begins Major Expansion of Tour Complex in Jamaica

Appleton has begun a major expansion of its Appleton Rum Estate Tour Complex in Jamaica. The $7.7 million USD project is slated to begin in January and will add 25,000 square feet to the existing facility. The main building will be a welcome center with a theater, a luxury bar, a five-star restaurant and other […]


Transformed Appleton Estate Reopens for Visitors

By Sarah Greaves-Gabbadon Brace yourselves, Jamaican rum lovers, because there are about to be some changes to your favorite tipple. Appleton Estate, distillers of Jamaican rum since 1749, is changing the nomenclature of three of its most popular blends. Appleton Estate Signature Blend is the new name for the Appleton Estate V/X; Appleton Estate Reserve […]

VIDEO: A New Caribbean Rum Ad That's About More Than Rum

Jamaica’s Appleton Rum recently launched a new advertising campaign — one that could mark a shift for the way Caribbean rums are marketed. It’s a departure from the typical pirate — and party-themed rum ads — it is a story that focuses on the pride and love that go into every Appleton bottle. The campaign includes […]

Jamaica’s Appleton Estate Improving Factory Operations

Above: a tour by Minister of Agriculture Derrick Kellier at Appleton Estate By the Caribbean Journal staff Jamaica’s Appleton Estate has been making major improvements to its factory operations. The changes include new factory equipment and new methods to boost sugar cane yield, according to the government. “Clearly, they have modernized the factory over the […]

The Most Interesting People in Rum

Who are the most interesting people in the rum industry? It’s not an easy question to answer, of course. At Rum Journal, our chief mission is to raise the level of conversation about rum to the way people around the world treat fine wine or other spirits. And so to answer this question, we focused […]

Rum Journal: A Secret Jamaican Rum

Above: Smatt’s white and gold rums APPLETON. J Wray and Nephew. Myers’s. These are the undisputed heavyweight champions of Jamaican rum. For a fine sipping rum, it’s Appleton (we like the 12 year). For a powerhouse white rum, it’s J Wray & Newphew overproof (or Rum Fire). Of course, there’s also the stratospheric Edwin Charley, […]

An Appleton for Jamaica's 100th Birthday

Above: PMs past and present gather to barrel a special edition Appleton Rum By the Caribbean Journal staff Jamaican Prime Minister Portia Simpson Miller and a number of her predecessors gathered this week to barrel a special edition of Appleton Rum that will be opened to celebrate the 100th anniversary of Jamaica’s independence in 2062. […]

Rum Journal: Getting into the Christmas Spirit With Jamaica's Appleton

Above: the Appleton distillery in Jamaica It’s Christmas in the Caribbean, and while it’s not frigid like the region’s neighbours in the United States, Canada and Europe, that doesn’t mean the same rum cocktail cures don’t apply. And no one in Jamaica knows our favourite Christmas Spirit like Appleton, the country’s gold standard for rum. […]

Campari Acquires Controlling Stake in Jamaica's Appleton, Wray & Nephew

Above: Appleton is Jamaica’s premier rum brand By the Caribbean Journal staff Italian spirits company Gruppo Campari has signed an agreement to acquire a controlling stake in spirits company Lascelles deMercado & Co., Ltd, the company announced in a release Monday. Lascelles deMercado is based in Kingston, Jamaica. Its portfolio includes the Appleton Estate, Appleton […]