Jamaica Deepens ALG Partnership With 1,000-Advisor Volunteer Program

Jamaica is reinforcing one of its most important trade relationships through a large-scale volunteer initiative involving 1,000 travel advisors from Apple Leisure Group (ALG), a move tourism leaders say strengthens both destination advocacy and national recovery efforts.

The advisors signed up to participate in community-based volunteer projects across the island, contributing time and skills in support of local communities as part of ALG’s ongoing engagement with the destination. The initiative underscores Jamaica’s longstanding partnership with the North American travel, hospitality and leisure management group, which remains one of the island’s most influential distribution partners.