Jamaica has topped the 2 million mark for stayover visitors this year, Caribbean Journal has learned.
The numbers through October are “in line with previous projections,” according to Jamaica Tourism Minister Edmund Bartlett.
“It is truly gratifying to see our arrivals numbers returning to growth in recent months,” said Jamaica Tourism Minister Edmund Bartlett. “Having posted our best summer ever on record in 2022 and with arrivals now pacing well through fall, it is a clear demonstration that Jamaica’s tourism sector is indeed resilient and has a lasting appeal among consumers. While we are a small nation compared to many others in the world, our naturally beautiful landscape, unique culture, and variety of attractions and accommodations keep Jamaica at the top of travelers’ preferred places to visit.”
For the full year, the island is forecasting a total of 3 million visitors, a push that will require a very strong finish to the fourth quarter.
The island also says it expects to receive $3.7 million in total earnings from tourism this year.
In the medium term, Jamaica is projecting a return to pre-pandemic arrival levels next year, with the very ambitious goal of 5 million annual stayover visitors by 2025.
“We are extremely pleased to be among the destinations leading the world in tourism recovery,” added Director of Tourism, Jamaica Tourist Board, Donovan White. “Since reopening in June 2020, we have been making a strong marketing push to ensure that Jamaica remains top of mind among our traditional and emerging source markets. Reaching this new milestone for 2022 is a testament to the success of our efforts and excellent relationships with our travel industry partners.”