Homesharing giant Airbnb is partnering with the Barbados-based Caribbean Tourism Organization on a push to increase tourism to the region in 2021. 

The collaboration aims to help “amplify the Caribbean’s recovery from the impacts of the Covid-19 pandemic by promoting safe, responsible travel to the region,” according to a joint statement. 

“With the Caribbean continuing to re-open, we’re helping to usher in the safe return of travel to this wonderful region by shining a light on the many places to see and things to do,” said Carlos Munoz, Airbnb Policy Manager for Central America and the Caribbean. “We’re also excited to promote the important economic impact driven by hosting on Airbnb.” 

The program will highlight the CTO’s 18 member countries across the English, French and Dutch Caribbean, promoting homes in each destination. 

“The partnership with Airbnb will help us to promote the region responsibly by providing our members with a platform to showcase their destinations while at the same time highlighting the health safety measures that each has implemented to ensure that visitors can enjoy a safe Caribbean experience during this time,” said Neil Walters, Acting Secretary-General of the CTO.

— CJ