The Bermuda Tourism Authority has tapped former Nassau Paradise Island executive Douglas Trueblood as its new chief sales and marketing officer. 

Trueblood had most recently served as senior Vice President of marketing for the Nassau Paradise Island Promotion Board in The Bahamas.

He will begin his duties with the Bermuda Tourism Authority on Feb. 1. 

“Douglas has the precise global experience, skillset, and energy needed to lead our sales and marketing efforts at this unique moment in history,” said BTA Chairman Wayne Caines.  “Bermuda’s pandemic management and the BTA’s strategy-building have the island’s tourism product well positioned for recovery as the world prepares to return to travel.”

Trueblood’s previous experience includes work in Singapore, Dubai and Poland, among other destinations. 

“I’ve enjoyed meeting the people in leadership at the Bermuda Tourism Authority and I look forward to joining the talented team there which has put together an impressive body of work over the past several years,” said Trueblood. “I’m honored to be a part of this team and eager to start working on the country’s tourism recovery.”

— CJ