all-inclusive beaches
Bavaro Beach.
News

Major Travel Agent Group to Launch Caribbean Tourism Push

By: Caribbean Journal Staff - October 13, 2017

By the Caribbean Journal staff

The Travel Leaders Group is partnering with the Caribbean Tourism Organization on a campaign to boost Caribbean travel in the wake of Hurricanes Irma and Maria.

The “One Caribbean Family Ambassador” campaign will include resources and information for Travel Leaders’ community of more than 40,000 travel agents.

“This hurricane season has been devastating for a number of Caribbean islands, but the negative economic impact on the region will be compounded if visitors avoid travel to unaffected destinations,” said Travel Leaders Group CEO Ninan Chacko, CTC. “We are strongly encouraging our agents to

pledge their support for the region by becoming One Caribbean Family Ambassadors and encourage travelers to consider Caribbean vacations.”

The announcement was made on the heels of the CTO’s State of the Industry Conference this week in Grenada.

The campaign includes information for agents on packages and availability, a consumer awareness toolkit, destination marketing materials and fundraising efforts to assist travel agents and affected communities.

“We are grateful to have the support of Travel Leaders Group and fully endorse this awareness campaign to send visitors to our shores,” said Hugh Riley, Secretary General and Executive Director of the Caribbean Tourism Organization. “This is where travel agents excel, by providing accurate information to their clients and ensuring travelers get the vacation experience they are seeking.”

Travel agents within the Travel Leaders Group family of brands will be provided with graphics to identify themselves as a One Caribbean Family Ambassador on their social media pages and in client promotions. In so doing, they pledge to promote tourism to the Caribbean islands and act as a source of information for travelers looking to plan a Caribbean vacation.

“The allure of the Caribbean is strong and travel agents are well-equipped to give our clients the reassurance they need when considering a Caribbean vacation,” said John Maguire, President and CEO of Travel Leaders/International Voyager in Morristown, New Jersey.

Popular Posts w punta cana

A New All-Inclusive W Hotel Is Opening This Year in Punta Cana 

The first-ever all-inclusive W Hotel in the Caribbean is opening this year in Punta Cana, Dominican Republic, Caribbean Journal has learned.  The hotel, part of a broad expansion for parent company Marriott International, is on the list of expected 2024 […]


Why Grenada Is a New Caribbean Luxury Hotspot

beach house silversands

From its world-renowned chocolate to its pristine beaches to a region-leading focus on sustainability, Grenada is as fascinating and unique as destination as you’ll find in the Caribbean.  But in the last few years, the lush Eastern Caribberan island has […]


5 Adults-Only Resorts to Visit Right Now in the Caribbean 

galley bay

Sometimes you just want that extra degree of serenity, of privacy, of seclusion. There is a reason, after all, that adults-only resorts are booming in popularity, particularly in the Caribbean: travelers want to know that when they arrive, they know […]


Related Posts nobu los cabos

Frontier Is Adding a New Nonstop Flight to Los Cabos 

It’s one of the most popular hotel destinations in Mexico: Los Cabos, which has seen a broad boom in recent years with the entry to market of brands like Nobu, Thompson, Marriott and Waldorf Astoria, among others.  That has led, […]


This Former Caribbean Rockefeller Resort Is for Sale

caribbean rockefeller resort

In 1986, Laurance Rockefeller, the founder of Rock Resorts, developed 27 acres of prime beachfront land into what was for decades one of the sought after places to stay in the Caribbean. Now, the four-star, 150-room resort is for sale, […]


Vote for the 2024 Caribbean Green Awards, from Green Energy to Sustainable Hotels

caribbean green

Hotels serving organic food grown by local farmers. Airports powered by large solar fields. Pristine coastlines protected by marine parks. Real estate developments fueled by clean energy. It’s an exciting time for the Green movement in the Caribbean, a region […]


SUBSCRIBE!

Sign up for Caribbean Journal's free newsletter for a daily dose of beaches, hotels, rum and the best Caribbean travel information on the net.


No. Thank You