JetBlue Adds Milk Bar to Mint Cabin

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JetBlue has added another big name to its Mint premium cabin experience.

The carrier has announced a partnership with New York City-based culinary company Milk Bar, which specializes in desserts and baked goods.

Beginning in April, all JetBlue Mint travelers will receive a pre-arrival Milk Bar cookie, while redeye flights will include Milk Bar’s HardBody green juice and bagel rounds.

“I spend a lot of time on airplanes lately,” said Christina Tosi, founder and CEO of Milk Bar. “My secret travel trick when traveling to our Milk Bar stores and kitchens in NYC, DC, Las Vegas and beyond is to sneak a Milk Bar cookie on board to help me power through the flight. That’s why I was beyond pumped when JetBlue approached us with the opportunity to make their Mint experience a little sweeter. Whether it’s one of our signature Milk Bar cookies, Hard Body cold-pressed juice, or everything bagel round after a redeye, Milk Bar has you covered – on the ground or all the way up at 30,000 feet!”

JetBlue currently operates its Mint premium cabin service to a host of destinations in the Caribbean, including Aruba, Barbados, Grenada, St. Lucia and St. Maarten.

“We have some of New York’s best hometown brands on board JetBlue Mint and Milk Bar will fit right in,” said Jamie Perry, vice president of marketing.“The bakery, known for its delicious delights, broad culinary following and loyal fan base compliments Mint’s unique menu and will have our customers tickled Milk Bar pink with every sweet or savory treat they receive.”

 

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