Above: the new “World Class Bar” on Celebrity
By Dana Niland
CJ Contributor
Celebrity Cruises has partnered with Diageo Global Travel Americas to launch an the first permanent “World Class Bar” on its ships.
The bar will feature “luxurious, interactive drink experiences” crafted by World-Class certified mixologists.
World Class is Diageo’s annual mixology competition.
Doug Bagley, Managing Director of Diageo Global Travel and Middle East, said the company was “delighted” about the partnership, and that the new bar experience “brings to life our World Class ambition to inspire the world to drink better through innovations such as unique ritual serves, and it represents a bold approach to growing the fine-drinking category.”
The World Class Bar debuted on Celebrity Eclipse and is coming soon to Celebrity’s four other Solstice Class Ships.