Above: the Galley Bay resort in Antigua
By the Caribbean Journal staff
Antigua and Barbuda has named a new marketing team for the country’s Tourism Authority.
The country’s Minister of Tourism, Economic Development Investment and Energy, Asot Michael, has announced the appointment of Marie Walker and Jean-Marc Flambert as the country’s new vice presidents for sales and marketing.
Walker will cover the United States market, while Flambert will cover the United Kingdom and Europe markets.
Walker’s marketing career has included serving as director of North America for the Anguilla Tourist Board and a similar role for the Jamaica Tourist Board.
Flambert has worked as a destination management company representing companies in the Indian Ocean and the Caribbean, including Haiti, St Lucia and Sri Lanka.
“We are confident that Marie and Jean Marc will leverage their industry expertise in overseeing the planning, development, and execution of our initiatives to promote and sell Antigua and Barbuda,” said Colin James, Chief Executive Officer of the Antigua and Barbuda Tourism Authority.
In a statement, Michael said the two new executives were “expert strategists with successful track records of overseeing and directing high-impact tourism marketing campaigns for destinations.”