By the Caribbean Journal staff
The Guadeloupe Islands are seeing a surge in hotel room night bookings, according to a report by Kuoni Global Travel Service.
Room night bookings are up 26 percent for the year, compared to the same period in 2012, according to the report.
“This surge in room night bookings is an encouraging result of the strategic programs and industry alliances we initiated this year to prominently position Guadeloupe Islands in the US market, said Willy ROSIER, Director General for the Guadeloupe Islands Tourist Board, in a statement. “We are delighted by the positive reception and remain strongly committed to the development of this market. In 2014 we will be amplifying our strategy to continue building awareness, promote niche markets, attract new air service and cultivate partnerships.”
The Guadeloupe archipelago, which has been making a push in the United States market, recently secured a weekly directly flight on American Airlines.
Last month, Guadeloupe benefited from an interline agreement signed between JetBlue and Seaborne Airlines, which flies to Guadeloupe out of San Juan, Puerto Rico.
This year, Germany, Sweden and the United States have been Guadeloupe’s fastest-growing markets.